About us

Tierra, the band named “Best R&B Vocal Group” by four leading magazines including Billboard. They started their career in East Los Angeles with a blend of rock, pop, jazz, R&B and salsa. The result was a Latin R&B rhythm which produced classics like “Together”, “Gonna Find Her”, “Memories” and “Zoot Suit Boogie”.  Founded in 1972, the band has performed internationally and continues to perform with their unique smooth and soulful sounds.  Throughout Terra’s history, Rudy Salas has been, and continues to be the leader of the band, record producer, and head of business affairs for Tierra.

Tierra was the first Latino band to have four songs on the national chart and two simultaneously in the Top 100. They have performed in such prestigious shows such as Carnegie Hall, The American Music Awards, American Bandstand, and The Dorothy Chandler Pavilion.

Tierra is widely known to have played a role in opening doors for other Latino and non-Latino superstars of today, including comedian Paul Rodriguez, Arsenio Hall, Sheila E., Gloria Estefan, Los Lobos, Latino Comic of the Year, Rudy Moreno, and more.

Rudy Salas – Leader, Lead Guitar, Vocals
Rudy Bub Villa – Sax, Vocals
Victor Cisneros – Sax, Vocals
Dale Villavicencio – Percussion
Jeff Lewis – Trumpet
Joey Navarro – Keyboard, Vocals
Tony Banda – Bass Guitar
Chris Trujillo – Drummer
Will Rize Rivera – Lead Vocals